Culture encompasses everything, it is around us, it is our daily life. Aldous Huxley once said, “Culture is like a combination of special knowledge that comes together in one common family and is the property of each of its members. When we, members of a large cultural family, meet each other, we share memories with each other.” So, the most interesting method of learning about a new culture is cultural tourism. When we talk about this field of tourism, we should not forget how many opportunities are unfolding in front of us. Arriving in Batumi, you can visit cultural monuments, participate in interesting festivals, visit museums and learn about the past, get acquainted with cultural events, see national handicrafts and buy interesting items that become a symbol of the emotions received during this trip. At the same time, you should not forget and you should get acquainted with traditional cuisine and taste traditional Adjarian dishes. Cultural tourism is a combination of these fields, which are related to the history, culture, ethnography, material and spiritual heritage of the nation.
Adjara with its diverse historical and cultural monuments, festivals and cultural events is a real discovery for lovers of cultural tourism, it is often unimaginable how a small place can give you such an opportunity to get an interesting and unforgettable emotion. The Ministry of Education, Culture and Sports is implementing various programs to turn Batumi into a city of festivals. Accordingly, it is the epicenter of various cultural events, within which it hosts important cultural, sports and scientific events, public holidays, international music or film festivals.
For the past 10 years, Adjara has been visited by: Jamiroquai, Macy Gray, Prodigy, Quincy Jones, Snoop Dogg, Maroon 5, Sting, 30 seconds to mars, Aerosmith, Lauren Hill, Joe Stone, De La Soule, Erykah Badu and others.